The big kahuna, the book of legend!
This is the Deluxe Paperback MODERN PRIMITIVES. Printed on Glossy Art Paper for Sharp Photographic Reproduction. This is the book which launched “a Revolution” and introduced the world to body piercing and full-body tattoos. Additional interview with Raelyn Gallina, plus tattoo/piercing community sponsorship pages in the back. Supersedes all previous editions offered on the Internet. Replace your old copy and upgrade as well!
More on "Modern Primitives"
“As the man credited with launching the contemporary tattoo and body-modification movements almost single-handedly, UC Berkeley grad V. Vale has been called a prophet. His 1989 book MODERN PRIMITIVES inspired a generation to ink, pierce, and decoratively scar itself, not to mention branding itself with hot metal and rerouting its genitals.”—Anneli Rufus, East Bay Express
“Modern Primitives” is called “the Bible of the tattooing-piercing underground.” Here is a celebratory reprinting, complete with a new introduction by original editor/publisher V. Vale. Also added is a new community section, where current practitioners have been invited to have their cards displayed. “Modern Primitives” was the first book to investigate not only the “how” but also the “why” of body modification practices. It reaches far back into history to multiform cultural traditions to illuminate one of today’s most wide-spread youth culture visual signifiers. Heavily illustrated with detailed, contemporary photographs, as well as archival anthropological images and drawings of ancient tattoo traditions, “Modern Primitives” was ground-zero for today’s body-modification trends. “A whole new generation needs to be exposed to this foundational handbook and manifesto for the body modification generation.”—Tattoo Mike
Here’s a little Ed Hardy interview excerpt: “I fled the cloying environment of the fine arts to do tattooing, but I should have seen this coming: by giving tattooing its legitimization and status as a fine art, suddenly you’re getting into the same old crap!”
“One thing I like about the Asian tradition: you don’t give a shit about that notion of “originality”. There’s something great about surrendering part of your ego to a “greater” tradition or stream of expression.” — Ed Hardy to V. Vale, Modern Primitives